The United States Tour Operators Association (USTOA) has invited the travel community to virtually #ComeTogetherWithUSTOA in April by tuning into the association’s social media channels for international music videos.
As the world practices social distancing and all public gatherings such as concerts and performances are cancelled, USTOA aims to bring people together with music videos from artists based in the destinations that tour operator members visit.
“As USTOA members come together to begin to plan for recovery, this social media campaign will allow our global community to virtually unite through the inspiring universal language of music,” said Terry Dale, president and CEO of USTOA, in a press release statement. “By supporting international musicians, destinations, and tour operators throughout the month, we hope to offer uplifting and engaging content.”
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